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Lyston Peebles
919.743.2500
 Lyston Peebles is the Managing Director of Cherokee Gives Back, the charitable outreach effort of Cherokee that focuses primarily on poverty, health, race and education related issues in poverty stricken countries. Mr. Peebles founded Gives Back in 1998 and has a 30-year history of nonprofit experience. In 1996, he founded Oak Ranch, a non-profit group home in Sanford, NC, that offers a stable family environment for neglected, abused or abandoned children. Mr. Peebles has been a lifelong social justice advocate and was active in the U.S. Civil Rights movement, the South African anti-apartheid initiative and the establishment of financial stewardship education. Mr. Peebles serves on the Boards of The River Foundation, which funds non-profits globally, and Friends of the Good Samaritans, which funds a school in India for Dalits. Additionally, he serves on the Advisory Board of the NCF, which funds anti-poverty efforts. Mr. Peebles earned a BA from the University of North Carolina at Chapel Hill.
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